Taylor Swift reportedly set to play first Apple Music-sponsored Super Bowl halftime show

Taylor Swift is reportedly set to play the Tremendous Bowl halftime present for the primary time in 2023, in response to a brand new report from Variety. The report factors out that one of many causes this long-awaited efficiency is lastly taking place is that Apple is taking over the Tremendous Bowl halftime sponsorship from Pepsi.

The Taylor Swift Tremendous Bowl halftime present is lastly taking place

The report cites three sources “near the scenario” and says that Taylor Swift is ready to headline the Tremendous Bowl LVII halftime present in 2023. This report comes simply 12 hours after it was introduced that Apple and the NFL had reached a deal for Apple Music to take over the sponsorship of the Tremendous Bowl halftime present beginning subsequent 12 months.

Taylor Swift followers shortly began to learn the tea leaves when the Apple Music deal was introduced in a single day. One of the widespread causes was that Swift’s upcoming album is named “Midnights,” and the deal between Apple and the NFL was introduced at midnight. That’s definitely a little bit of a attain, however Selection factors out a extra compelling principle.

Pepsi has been the Tremendous Bowl halftime sponsor since 2013, the identical 12 months that Swift inked a long-term take care of Coca-Cola. It’s unclear whether or not this partnership truly prohibited Swift from acting at a Pepsi-sponsored halftime present, but it surely definitely “would have been awkward.”

However past these theories, Selection says it has three sources near the scenario who’ve confirmed that Swift is certainly lined as much as be the Apple Music Tremendous Bowl halftime performer in 2023.

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