Meta slashing Quest 2 and Pro prices as Apple readies its $3k headset

Meta has introduced modifications aiming to make its Quest 2 and Quest Professional VR headsets extra engaging. The extra reasonably priced Quest 2 is dropping by $70 with the Quest Professional 2 worth being slashed by $500. The information comes after Meta had a giant loss for its “Actuality Labs” division in 2022 and expectations for Apple to indicate off its first headset in June.

Meta introduced the key worth modifications right now – significantly for the Quest Professional – that can take impact on March 5 (by way of CNBC).

The Meta Quest 2 might be dropping from $489 to $429 and the high-end Quest Pro might be dropping 33% from $1,499 to $999.

Highlighted by CNBC, Meta’s AR/VR division Actuality Labs misplaced an enormous $13.7 billion in 2022 and the value drop for its Quest {hardware} is a part of the corporate’s plan to extend its buyer base.

Nevertheless, as Meta CEO Mark Zuckerberg previously shared, the corporate isn’t seeking to make a revenue from the Quest {hardware}, actually, this worth drop will be the firm following by way of on making it a loss chief (or an excellent greater one if it was already).

Again in October, after criticizing the anticipated as much as $3,000 price ticket of Apple’s to-be-announced headset, Zuckerberg had this to say:

“It’s sometimes folks construct {hardware} and so they attempt to make a revenue off of it, the place should you’re Apple, you construct {hardware} and also you cost as a lot as you may for it,” Zuckerberg stated.

“I do assume that having somebody come into the house and principally say, We’re going to construct the very best {hardware} within the house and we’re going to principally promote it at a break-even level and in some instances [at a loss].”

Meta reiterated the strategy saying “Our purpose has at all times been to create {hardware} that’s reasonably priced for as many individuals as potential to benefit from all that VR has to supply.”

The value drops will occur on March 5 for these within the US and Canada with the up to date pricing launching world wide on March 15.

In associated information, this week we additionally acquired a have a look at Meta’s AR/VR roadmap for the following few years.

Apple Actuality Professional headset

In the meantime, in the beginning of the 12 months, we discovered plenty of particulars from Bloomberg about Apple’s Actuality Professional headset that may very well be introduced as quickly as this summer time.

Whereas the premium headset that will run at a lot at $3,000 was beforehand anticipated to be unveiled this spring, Apple reportedly pushed that to disclose the Actuality Professional at WWDC in June.

Like Meta’s Quest Professional, the Apple Actuality Professional is anticipated to be geared towards builders {and professional} purposes.

FTC: We use earnings incomes auto affiliate hyperlinks. More.


Leave a Reply

Your email address will not be published. Required fields are marked *