Earlier this week, Apple shared an in-depth look at how the App Retailer helped stop fraud and defend builders and clients alike. Now, the corporate has shared more details in what it’s calling the “2022 App Retailer Transparency Report.” This report provides granular data on app removals and appeals, developer account terminations, authorities requests for app takedowns, and extra.
Apple is releasing this transparency report as a part of its settlement with a bunch of builders in 2021. As a part of the settlement of that class motion lawsuit, Apple agreed to publish extra particulars on App Retailer transparency. A bunch of Apple shareholders additionally voted for Apple to publish further App Retailer knowledge again in January.
What Apple has offered on this App Retailer Transparency Report seems to go above and past what was required as a part of the agreements with shareholders and builders.
App rejections and removals
- App submissions rejected: 1,679,694
- App submission rejections by App Retailer Overview Pointers:
- Security: 92,598
- Efficiency: 1,018,415
- Enterprise: 152,391
- Design: 212,464
- Authorized: 441,972
- Different: 79,736
- App submissions authorised after rejection: 253,466
- Apps faraway from the App Retailer: 186,195
- Apps faraway from the App Retailer by app class
- Video games: 38,883
- Utilities: 20,045
- Enterprise: 16,997
- Training: 16,509
- Life-style: 15,171
- Leisure: 11,757
- Meals & Drink: 8317
- Productiveness:7314
- Journey: 5510
- Buying: 5376
- Apps faraway from the App Retailer because of guideline or Developer Program License Settlement (DPLA) violation:
- 1. Guideline 4.0 — Design: 149,3787
- 2. DPLA 3.2(f) — Fraud: 32,009
- 3. Guideline 5.6.0 — Developer Code of Conduct: 1272
- 4. DPLA 6.3 — Mental Property Infringement: 920
- 5. Guideline 4.3.0 — Spam: 685
- 6. DPLA 14.8 — Export Management: 332
- 7. Guideline 4.1.0 — Copycats: 211
- 8. Guideline 5.0.0 — Authorized: 196
- 9. DPLA 11.1 — Apple Developer Program Membership Expired: 185
- 10. Guideline 2.1.0 — App Completeness: 92
- Apps faraway from the App Retailer topic to authorities takedown calls for:
- China mainland: 1435
- India: 14
- Pakistan: 10
- Russia: 7
- Türkiye: 2
- Bulgaria: 1
- Cyprus: 1
- Hong Kong: 1
- Italy: 1
- Latvia: 1
- Nigeria: 1
- Appeals of app removals:
- China mainland: 5484
- United States: 3157
- United Kingdom: 817
- India: 709
- Hong Kong: 465
- Vietnam: 416
- Japan: 411
- Brazil: 376
- Türkiye: 368
- South Korea: 358
- Restorations after appeals of app removals:
- China mainland: 169
- United States: 129
- United Kingdom: 36
- India: 24
- Türkiye: 14
- Germany: 13
- France: 13
- Canada: 12
- Hong Kong: 12
- Brazil: 11
- Vietnam: 11
Apple’s paperwork provide extra particulars on these numbers. In China, for example, the corporate emphasizes that there have been 1,276 sport apps eliminated for lack of a legally required GRN license. When it comes to app rejections for “Designs,” Apple says that this consists of tips that prohibit copycat apps, apps with minimal performance, and spam.
“Apps are eliminated solely from storefronts by which the entity demanding removing has jurisdiction, they usually stay out there in all different storefronts,” Apple says concerning app removals.
Developer account knowledge
- Complete variety of registered Apple builders: 36,974,015
- Terminated developer accounts: 428,487
- Terminated developer accounts by DPLA provision violated
- DPLA 3.2(f) — Fraud: 428,249
- DPLA 14.8 — Export Management: 238
- Terminated developer account appeals: 3338
- Terminated developer account restorations: 159
“Most developer account terminations which might be appealed are faraway from the App Retailer because of fraud. Consequently, most appeals from such terminations are rejected,” Apple explains. “Builders could also be terminated from the Apple Developer Program for numerous causes, the commonest of which is when accounts are discovered to be linked with different terminated developer accounts.”
Buyer account stats
- Terminated buyer accounts: 282,036,628
- Worth of fraudulent transactions prevented: $2,090,195,480
- Common weekly guests to the App Retailer: 656,739,889
- Common weekly app downloads: 747,873,877
- Common weekly app redownloads: 1,539,274,266
- Common weekly computerized app updates: 40,876,798,492
- Common weekly guide app updates: 512,545,816
One fascinating factor to bear in mind concerning terminated buyer accounts is that this consists of anybody with an iCloud account, no matter whether or not or not the individual owns an Apple product. As an illustration, anybody is ready to go to the iCloud web site and make an account.
The total knowledge
Apple has revealed the complete particulars of the App Store Transparency Report on its website, together with an in-depth supplemental CSV file with particular data on each piece of knowledge.
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